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PAID MEDIA BUYER

Company: High Scale
Location: Los Angeles
Posted on: October 26, 2024

Job Description:

Join Us:Are you passionate about developing and executing cutting-edge paid media strategies? Would you like to get a chance to work on amazing and on-trend campaigns for the largest DTC brands? At High Scale, we're offering you more than just a job - it's a gateway to the most fulfilling career and being part of an amazing creative culture. If you're eager to optimize paid media campaigns and work with a dynamic team, this is the opportunity for you.
About High Scale:At High Scale, we're pushing the boundaries of digital advertising to deliver top-tier results for our clients. Our paid media team is at the forefront of innovation, driving exceptional performance with a data-driven approach.This role is designed to be a launchpad for your career, offering hands-on experience and the potential to transition into a full-time position. Every question here is an opportunity to learn, and we're here to guide you every step of the way.
About the Role:
What You'll Do:

  • Develop and implement paid media strategies across platforms such as Meta and TikTok.
  • Manage large-scale media budgets to maximize ROI and ensure alignment with campaign goals.
  • Identify, analyze, and optimize target audiences using demographic and behavioral data.
  • Create and run A/B tests for ad creatives, landing pages, and targeting strategies to optimize performance.
  • Collaborate closely with the creative and analytics teams to refine and adjust campaigns based on performance insights.
  • Continuously monitor and report on key metrics (CTR, CPA, ROAS) to drive successful campaign outcomes.
    Background & Skills:
    • Strong Communication: Articulate ideas clearly and collaborate effectively.
    • Creative Thinking: Bring innovative solutions to the table.
    • Organizational Excellence: Manage multiple projects, meeting tight deadlines with top-notch organizational skills.
    • Experience: Minimum of 3 years of experience in similar roles with accounts spending over $5m/annually. -
      Characteristics:
      • Passionate and Curious: Show genuine enthusiasm for social media and influencer marketing with a constant desire to learn.
      • Team Player: Thrive in collaborative environments and contribute to team success.
      • Self-Starter: Drive projects forward independently with initiative.
      • Adaptable: Pivot quickly and embrace the dynamic nature of our work in a fast-paced setting.
      • Social Media Proficiency: Understand digital marketing trends and how they affect paid media strategies to create impactful campaigns.
        High Scale is an Equal Opportunity Employer: We celebrate diversity and are committed to creating an inclusive environment for all employees. Join us, and let's set new standards together.

Keywords: High Scale, Riverside , PAID MEDIA BUYER, Advertising , Los Angeles, California

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